It’s finally happened. Smartphones have edged out desktop computers, 45.1 percent to 45 percent, as the customer’s device of choice when shopping online, according to new statistics from e-commerce software provider Demandware.
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It’s finally happened. Smartphones have edged out desktop computers, 45.1 percent to 45 percent, as the customer’s device of choice when shopping online, according to new statistics from e-commerce software provider Demandware.
Did you know that more than 75 percent of the U.S. population now has a social media profile?
There seems to be stories every day on the news about malicious websites stealing the personal data of thousands of people.
According to all early indicators, the 2015 holiday season will be a profitable one for businesses. How profitable you ask?
As an e-commerce business, knowing where to promote your products can play a huge role in achieving your business goals.
Direct marketing involves a non-channeling kind of marketing that enables business organizations to reach their customers directly without having to use advertising methods like promotional letters or catalog distribution.
False declines have long been known as a side-effect of aggressive credit card fraud enforcement, but few experts believed the losses incurred as a result of false declines would ever exceed those of fraud losses. That is, until it happened.
A data breach is a scary thing, and it can happen to anyone.
Running a business? One of the first things potential customers may do before deciding whether to purchase goods/services from you is check out what your existing customers have to say about you on online review sites like Google My Business, Yelp, TripAdvisor and Trustpilot.
Many companies have been using retargeting to reconnect with previous customers, or even visitors to their e-commerce sites, with the hope to grab another sale or at least be top of mind when the targeted consumer is in need of goods or services the company can provide.
New Year, new budget, should be the mantra for small business owners who have procrastinated in formulating their 2016 annual budget.
Smart small business owners have built their websites in the hopes of generating leads.
Whether you have been in business for a while or are just starting out, there are always ways you can make your business better and run more efficiently, which, in turn, can make your business more profitable.
It’s good to shake up your marketing plan from time-to-time, and this time of year is as perfect as any to do so.
You’ve heard of money laundering, but have you heard of transaction laundering?
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